Welcome to Pointed North.

It feels so good to be back!  What a week away it has been… from switching domains to updating my entire site, it feels like I’ve been gone a lot longer.  Rebranding to Pointed North has been no simple feat as anyone who’s gone through it will tell you. My, what I thought would be, simple checklist kept growing as I dug deeper and deeper into updates.  I learned so much more about code and WordPress and plugins – all the techi things I never thought my brain was big enough to handle. Worth it? I survived to tell you… 100%.

I planned on covering a lot today…

…including blog rebranding tips, but I decided to focus on my new introduction first.  So, I’ll answer the question burning in everyone’s minds – why did I make the switch?  Let’s start from the beginning.  When I created my first post in 2015, I had absolutely no idea where I was headed with this space.  My daily life was missing something and it quickly became a savior by allowing me to create. Write, share, take photos, plan, and completely dive into a part of myself which had been lost somewhere along the line.  Agnes Wright was my creative outlet and it eventually lead to a place that felt natural and drew out my true passions. And through that process – again, somewhere along the line – it evolved out of its original state.

Then, all of a sudden, I would log in and become uninspired.  Suddenly I felt stuck and unable to move into the future with my brand.  A website redesign was already on the horizon, but I couldn’t get past the notion that I needed a change in identity.  Something to launch me forward into whatever lies ahead for my special space. 

Eventually, I thought about blog rebranding every day.  I began reading post after post from others who have taken the plunge… I weighed the pros and cons… I imagined myself five years down the road.  Trust me, I thought a lot.  And no matter which direction my thoughts went, I always landed on the same answer.  I was sure this was the right move.  

And the process of rebranding began.  I’m planning to share my successes and struggles, plus some tips, in the next week.  Stay tuned!

Agnes Wright will always be near and dear to my heart.  Because of that beginning, I’m here now and ready for whatever lies next.  It gifted me with confidence, it helped me focus on what I truly love.  And it lead me to a pretty great place, with really great followers and a really great community.  For that, I’ll be forever thankful.

So…

…what can you expect from Pointed North?  All the same things I brought to you from Agnes Wright.  Style, recipes, life, travel… and all the in-between.  You’ll notice my social handles changing along with the rebrand, so make sure to keep following!  Beyond that, I’m simply over-joyed to be writing from a brand new space.  I know the future is bright.  Thank you for tagging along on this adventure with me.

For more background on the new blog name, stop by my about page!

xoxo.  B